As with all mattress reviews and comparisons on Mattress-Reviews.com, GoodMorning.com Inc. tests major online mattress brands to continually update and improve its own products. Analyzing the builds, brands, and specifications of competitor mattresses ensures GoodMorning.com always offers the best possible value to its customers.

To provide a consistent benchmark for our tests, we commission third-party engineers to test every mattress in the exact same way. You can view the methodology of testing and the APEGA-stamped results document here.

Without further ado, our Purple Mattress Review:

Company Overview	Purple
Launched:	2013
Price (Queen):	$1,399 USD
Available in:	USA
Made in:	USA
Trial length:	100 nights
Warranty:	10 years
Where to buy:	Online

Founded in 2013 in the United States, Purple has made a name for themselves through viral videos, often featuring celebrities and extravagant characters to playfully identify the features of their products. Using an embodiment of Goldilocks as their spokeswoman, Purple boasts a sleep that is “just right.” More recently, Purple launched the “All-New Purple Mattress,” a hybrid follow-up to what is now referred to as the “Original Purple Mattress.”

As of the publication date of this review, the All-New Purple Mattress is not available in Canada. A limited number of other mattresses are available through the Sleep Country website.

Delivery, Trial, Returns	Purple
Shipping cost:	Free shipping
Shipping time:	2–7 days
Sleep trial length:	100 nights
Return ease:	Company picks up
Refund:	Yes, full refund
Additional fees:	No

Thanks to modern compression methods and the rising popularity of the bed-in-a-box, mattresses can now be shipped far more efficiently and conveniently than ever before. Customers no longer need to take a day off work to accept a delivery. Boxed beds are now delivered with the same convenience as most Amazon orders. Some bed-in-a-box companies even offer same-day delivery to certain areas.

Purple uses specialist logistics companies like FedEx to deliver the Purple mattress directly to customers’ doors throughout most parts of Canada. In some cases, the delivery can even be left on a porch or deck while the customer is away from home. Shipping is free for Canadians, and Purple customers can expect their new mattress to be delivered within 2 to 7 business days.

Like many bed-in-a-box companies, Purple heavily promotes their mattress sleep trial. At 100 nights, this sleep trial is average in length. The company also offers free mattress pick-up and a full refund for returns.

It is worth noting that Mattress-Reviews.com did not complete the return process, but received this information via the ‘Live Chat’ function on Purple’s website.

Out of the Box	Purple
Delivered in a bag/box:	Yes
Bag/box dimensions:	15" x 15" x 64"
Bag/box opening:	No scissors required
Bag/mattress fitting:	Tight
Protection layers:	3
Expansion time:	1 minute

Purple’s packaging differentiates itself slightly from the industry norm. Their mattresses are shipped in branded bags instead of boxes, making their mattress a “bed-in-a-bag.” Delivery of the Purple mattress took 11 business days, longer than the expected 2 to 7 business day delivery time. The bag arrived in good condition with no visible damage.

The Purple mattress bag was well-sealed with a zip enclosure. Customers are provided with a tool to assist in opening the bag, but we found the zipper easy to slide and did not require the tool. The bag also has sturdy sewn-in handles which make moving the rolled mattress much easier.

Once unzipped, the compresses mattress was easy to remove from the bag. We recommend a ‘tip, lift, and slide’ motion to remove the mattress from its packaging. To do so, simply tip the bag into a horizontal position, lift the bag opposite the unzipped end, and let the mattress slide out of the bag. We recommend doing this process in the designated bedroom.

In addition to the external purple burlap liner, the Purple mattress is protected with one layer of heavy duty plastic and an additional layer of thin plastic wrap. Customers will need to unwrap the first layer of plastic in order to change the mattress from a cylindrical shape into its flat, albeit compressed, form. Some helpful advice at this stage is to place the rolled mattress on to the designated bed frame, find the end of the outer layer plastic, pull it loose, and remove the outer layer. Now, unroll the mattress – the top cover will be facing up – and place the corners in the correct positions along the bed frame or foundation.

Finally, cut and remove the final layer of plastic. The vacuum seal now broken, the mattress will begin to decompress. Remove this final layer of plastic as the mattress expands to its full height. With the Purple mattress, full expansion took around 1 minute. 

Construction	Purple
Mattress height:	9.5"
Number of layers:	3
Comfort layer:	2” Polymer
Transition layer:	3.5” Polyurethane foam
Support layer:	4” Polyurethane foam
Cover materials:	Viscose, polyester, Lycra
Machine washable:	No
Made in:	USA

Purple is a combination foam and polymer hybrid mattress. By combining different material types, densities, and firmness levels with their top layer polymer, Purple has designed a configuration that offers reasonable comfort, cooling, and support.

In Canada, the Purple mattress is available only in one firmness option, with Purple adopting the ‘one-size-fits-all’ approach often used by bed-in-a-box companies.

Purple Mattress Layers

The Purple mattress contains one layer of polymer atop two layers of foam. Purple’s polymer layer works harmoniously with both foam layers to provide pressure relief and an overall level of comfort and support.

• First layer: 2-inch patented Hyper-Elastic Polymer™ in Smart Comfort Grid™. This top layer is designed to eliminate pressure points and provide gentle support. The polymers grid pattern helps to promote airflow and regulate body temperature. According to Purple, the polymer material never breaks down.

• Second layer: 3.5-inch polyurethane foam. This fast-responding transition layer helps prevent sinkage. This means that you feel like you are sleeping on top of the mattress rather than being hugged by it. Foam density: 1.8 lbs/ft³. 

• Third layer: 4-inch polyurethane foam. The bottom support layer gives the mattress its structure and further prevents sleepers from sinking in too far. Foam density: 2.0 lbs/ft³. 

Of note: Purple uses lower-density polyurethane than some other bed-in-a-box retailers like Octave which uses higher-density foams. Higher-density foams generally have a longer life expectancy than their lower-density counterparts.

Purple Mattress Cover

The Purple mattress cover has an all-white design, similar to the look of the Tuft & Needle cover. The material used is very stretchy and breathable and complements the feel of the polymer material quite well. The embossed Purple logo on the sides adds a nice touch to the finished product.

The top cover has a zipper, allowing it to be removed for cleaning. But it is not machine washable. This could be problematic for anyone who chooses not to use a mattress protector, as well as if the mattress is not properly protected while moving. Basic care recommendations on the product website suggest spot cleaning the cover with a mild detergent as needed.

We did not find any mention of organic or natural materials being used in the cover on the website or in the fabric content breakdown on the law label.

Consumers are becoming more environmentally conscious when making purchases. Retailers both in and out of the mattress industry have been incorporating more eco-friendly and ethical policies when selling products and choosing suppliers.

GoodMorning.com Inc. carried out a survey in February 2017, discovering that almost 50% of Canadians are willing to spend more money for more environmentally friendly products. Therefore, in every review on Mattress-Reviews.com, we will highlight each mattress company’s green philosophy, as well as how prominent their policies are on their websites.

Eco-Consciousness	Purple
Green policies:	No mention on the website
Social responsibility:	Returned mattresses are donated to charity
Bag materials:	Burlap
Foam materials:	Polyurethane
Cover materials:	Viscose, polyester, Lycra
CertiPUR-US®:	Yes
Green manufacturing:	Unknown

Feel & Firmness	Purple
Feel:	Medium
Firmness:	5.5 / 10
Edge support:	4.4 / 10
Motion isolation:	4 / 10
Bounce:	6.1 / 10

Feel & Firmness

The Purple is a medium-firm mattress. According to the testing conducted by third-party engineers (commissioned by us), it comes in at a 5.5 / 10 on the firmness scale. Subjectively, the Purple mattress does not have excessive ‘hug,’ and the polymer layer gives it a degree of softness as you lie down. Its layers of supportive foam ensure you sleep on top of the mattress and not in it. This is normal for a medium-firm mattress.

Motion Isolation

Motion isolation in foam mattresses is usually very good and one of the main reasons couples make the switch from innerspring to foam. According to the testing conducted by third-party engineers (commissioned by us), a fair amount of motion transfer was detected with the Purple mattress; it ranked 4.0 / 10 on the motion isolation scale.

Edge Support

Foam mattresses are not known for their edge support; in fact, it is often one of the main questions for mattress retailers from customers who are considering the move from innerspring mattresses to foam. We found that the Purple mattress had average ratings in this regard. According to the testing conducted by third-party engineers (commissioned by us), it ranked 4.4 / 10 on the edge support scale.

Bounce

Due to the fact that motion isolation for foam mattresses low, bounce is usually high. The Purple mattress is much bouncier than other foam mattresses, likely resulting from the polymer layer and the supportive fast-response foam in the second layer. According to the testing conducted by third-party engineers (commissioned by us), the Purple mattress ranked 6.1 /10 on the bounce scale.

Overview	Purple
Price (Queen):	$1,399 USD
Made in:	USA
Trial length:	100 nights
Warranty:	10 years
Number of layers:	3
Cover materials:	Viscose, polyester, Lycra
Machine washable:	No
'Green' policies:	No mention on the website
Feel:	Medium
Firmness:	5.5 / 10
Edge support:	4.4 / 10
Motion isolation:	4 / 10
Bounce:	6.1 / 10
Where to buy:	Online

Remember, Mattress-Reviews.com is owned, operated, and paid for by GoodMorning.com Inc. and advertises the Octave, Douglas, Juno, and Logan & Cove brands. The following is strictly our competitive opinion:

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Purple says their flagship mattress is based on 20 years of research, but they have not implemented any eco-friendly technologies into the product. Instead, they have instead chosen to implement a polymer material that “never breaks down.” Before buying a Purple mattress, an eco-friendly shopper could consider a greener option.

Customers looking for a full-size or double mattress should be aware that the Purple does not match industry standard sizing, but may still accommodate oversize bed sheets.

Compare Purple:

• vs Douglas
• vs Logan & Cove